https://www.lookatmedia.co/news daily 0.75 2026-03-10 https://www.lookatmedia.co/news/cbaeig6v8c0o0jswyqs7x8qndtjx1d monthly 0.5 2026-03-10 https://www.lookatmedia.co/news/us-manufacturers-face-rising-pr-challenges monthly 0.5 2026-02-03 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/e9cd6e5e-8bbd-4554-bfee-3d87122806bd/iStock-1352825153.jpg News - US Manufacturers Face Rising PR Challenges - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/2026-wake-up-call-for-us-auto-brands-on-local-amp-ai-media monthly 0.5 2026-01-22 https://www.lookatmedia.co/news/ai-newsletters-deepen-local-dealer-connections monthly 0.5 2025-12-03 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/1760935793877-U1NYA2D0PZAPCPN8ML24/couple-having-fun-on-the-roadside-2025-03-13-02-38-29-utc.jpg News - AI Newsletters Deepen Local Dealer Connections - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/startups-race-to-reinvent-pr-with-online-media-hubs monthly 0.5 2025-09-18 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/71529b5c-8717-4ae2-ac2b-e5c1dee92ebc/iStock-1407840013-1.jpg News - Startups Race to Reinvent PR With Online Media Hubs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/infrastructure-at-a-crossroads-communicating-through-the-next-18-months monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/d78fe22b-5729-4cfc-9953-a099d8c2bb53/100682-4.jpg News - Infrastructure at a Crossroads: Communicating Through the Next 18 Months - Make it stand out The unpredictable threats to infrastructure projects require a new approach to public engagement. https://www.lookatmedia.co/news/manufacturing-at-a-crossroads-disruption-ai-and-real-world-impacts monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/1f9efea4-9ea4-4ad3-8049-c0036a243a7a/100475-4.jpg News - Manufacturing at a Crossroads: Disruption, AI, and Real-World Impacts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/ai-poised-to-transform-media-broadcasters-publishers-amp-book-industry-face-unprecedented-challenges monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/bec7f84f-48de-4ad9-afb9-74f5d6261fdd/100192-4.jpg News - AI Poised to Transform Media: Broadcasters, Publishers, & Book Industry Face Unprecedented Challenges - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/retails-pr-reckoning-jobs-ai-and-the-fight-for-trust monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/86b01048-dc4d-4094-ad81-6f5420b2761a/103678-4.jpg News - Retail’s PR Reckoning: Jobs, AI, and the Fight for Trust - Make it stand out Brand loyalty fuels repeat sales and premium pricing, but mishandling AI’s impact on retail could put customer relationships at risk. https://www.lookatmedia.co/news/sports-pr-battleground-integrity-ai-and-the-fight-for-trust monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/660358d0-6f48-4aa9-9c4d-1ec71cec85ec/100694-4.jpg News - Sport’s PR Battleground: Integrity, AI, and the Fight for Trust - Make it stand out Fans want transparency into the inner workings of sporting organizations, and Lookatmedia™ helps shape and manage that conversation. https://www.lookatmedia.co/news/trucks-without-drivers-freight-faces-a-pr-gauntlet-on-the-road-to-autonomy monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/85e2f4d2-0e1a-4de5-92d4-d462a387ef9c/100482-4.jpg News - Trucks Without Drivers: Freight Faces a PR Gauntlet on the Road to Autonomy - Make it stand out What makes electric self-driving vehicles efficient also makes them a PR minefield. https://www.lookatmedia.co/news/how-talent-agencies-can-defend-stars-against-a-flood-of-fakes monthly 0.5 2025-08-28 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/1756015733479-YH1WRGEJO8ID6LI4IR98/reporter-holding-mic-standing-by-crime-scene-2025-03-08-19-00-28-utc.jpg News - How Talent Agencies Can Defend Stars Against a Flood of Fakes - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/from-backstage-to-front-page-lookatmedia-powers-the-new-age-of-entertainment-storytelling monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/4d6758d1-68b3-48a9-adb4-1d407f8fdf8e/101934-4.jpg News - From Backstage to Front Page: Lookatmedia™ Powers the New Age of Entertainment Storytelling - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/how-faith-based-organizations-can-increase-trust-amp-media-visibility monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/1500dc81-0b91-4691-8f17-1ce2278657a8/100060-4.jpg News - How faith-based organizations can increase trust & media visibility - Make it stand out Lookatmedia™ can help faith-based organizations rebuild trust through the media. https://www.lookatmedia.co/news/higher-educations-image-problem monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/e1eb2c9d-c93d-4f20-9279-d83bcdfae0f7/101412-4.jpg News - Higher education’s image problem - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/as-us-tourism-declines-australias-digital-strategy-offers-a-model-for-recovery monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/3ee05f42-1223-4cbf-822e-2589ead3afa1/103682-4.jpg News - As U.S. tourism declines, Australia’s digital strategy offers a model for recovery - Make it stand out Vivid Sydney attracts a massive 3.28 million visitors over 23 nights. https://www.lookatmedia.co/news/why-most-pr-fails-and-how-a-media-center-can-fix-it monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/621331fd-a474-4421-9560-95939567454b/100012-4.jpg News - Why most PR fails, and how a Media Center can fix it - Make it stand out Journalists increasingly prefer selecting images from your media library over using those attached to press releases. Not providing such an option all but guarantees your press release will end up in the trash. https://www.lookatmedia.co/news/will-us-tariffs-spark-a-pr-renaissance monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/70d52693-a51b-4ba6-bdb5-65c067bf698c/102959-1.jpg News - Will U.S. tariffs spark a PR renaissance? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/the-500-billion-story-you-didnt-pay-for monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/2dbecfea-eb17-4fdc-aa98-691ad083d050/Picture+1.jpg News - The $500 Billion Story You Didn’t Pay For - Make it stand out For many organizations, the potential of earned media is still an undiscovered country. https://www.lookatmedia.co/news/news-publishers-amp-broadcasters-are-turning-to-newsletters-copydeskai-helps-them-scale-quickly-amp-sustainably monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/82ab6df5-2725-4121-9935-68fc6187d696/college-football-newsletter.jpg News - News publishers & broadcasters are turning to newsletters — CopyDeskAI™ helps them scale quickly & sustainably - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/copydeskai-the-ai-assistant-helping-newsrooms-scale-without-losing-trust monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/8ad2de8b-3560-411f-aa28-25fbdcdd31b9/iStock-1092645628.jpg News - CopyDeskAI™: The AI Assistant helping Newsrooms scale without losing trust - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/tourism-pr-in-the-age-of-ai-why-fake-images-can-kill-your-media-coverage monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/8cca54e2-0f79-43af-983f-97ada1580d56/pr-tourism-age-ai-header-sml.jpg News - Tourism PR in the age of AI: Why fake images can kill Your media coverage - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/25802322-542e-4805-9b1f-dada2438d6b7/pr-tourism-age-ai-sml.jpg News - Tourism PR in the age of AI: Why fake images can kill Your media coverage - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/top-5-ways-a-247-media-center-helps-dealers-create-more-earned-media-amp-cut-costs monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/919ed83c-2958-4cd8-ab5d-92ecaae11b73/1004148-2-sml.jpg News - Top 5 ways a 24/7 Media Center helps Dealers create more Earned Media & cut costs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/3cddf82a-fae3-4d10-88fd-23380df9e9ca/103623-2-sml.jpg News - Top 5 ways a 24/7 Media Center helps Dealers create more Earned Media & cut costs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/connecting-tourism-brands-to-local-media-needs monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/e53c0d95-0d7e-4b9c-9d95-bb8f584c4037/102854-sml.jpg News - Connecting tourism brands to local Media needs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/connecting-brands-to-local-media-needs monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/5a66102c-763a-4e22-bf21-71fcaedcb73a/1004156-sml.jpg News - Connecting brands to local Media needs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/can-branded-newsrooms-create-a-one-stop-content-hub-for-journalists monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/83361562-c4a6-48cc-8dff-8a5aabeb8c76/100261-small.jpg News - Can branded media centers create a one-stop content hub for Journalists? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/is-the-2024-election-spending-spree-proof-we-need-a-new-campaign-strategy monthly 0.5 2025-08-18 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/22f8e46a-a69a-4017-beb8-18ef41c9ddc2/102898-1.jpg News - Was the 2024 election spending spree proof we need a new campaign strategy? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/is-jeremy-clarkson-right-about-todays-cars monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/0649ea25-136d-42fe-96ef-a9cab97f13ab/102115-small.jpg News - Is Jeremy Clarkson Right About Today’s Cars? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/how-lookatmedia-transformed-destination-nsws-pr-strategy monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/8d38af21-294e-4f87-b470-68553fa79121/100071-small-email.jpg News - How Lookatmedia Transformed Destination NSW’s PR Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/earned-media-fuels-us-auto-brands-innovation-push monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/de054fa3-58b5-40bb-a996-d2c6fc1c3a72/1004169-small.jpg News - Earned Media Fuels U.S. Auto Brands' Innovation Push - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/why-tourism-brands-need-an-online-newsroom-for-crisis-response monthly 0.5 2025-07-04 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/4656af4d-da58-4874-96ec-bf462858c9a6/103225-small.jpg News - Why Tourism brands need an online media center for crisis response - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/the-247-secret-to-dominating-automotives-media-coverage monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/0df32904-7874-478f-9172-d6a9289b229b/103460-small.jpg News - The 24/7 Secret to Dominating Automotive’s Media Coverage - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/the-247-secret-behind-travels-most-compelling-stories monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/94d46114-8c1f-4061-a1c9-2ecb80f55dbd/100748-small.jpg News - The 24/7 Secret Behind Travel's Most Compelling Stories - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/why-pacs-should-fund-lookatmedia-newsrooms-in-2024 monthly 0.5 2025-08-18 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/9a7a92c3-af44-4e98-b67c-011c6f21c25c/why-pacs-should-fund-lookatmedia-newsrooms-2024.jpg News - Why PACs should fund Lookatmedia™ media centers in 2025 for the Midterms in ‘26 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/why-automotive-brands-must-adapt-to-the-rise-of-fake-news monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/51795203-56b4-42e4-8dd9-47943a2b7be9/103469-small.jpg News - Why Automotive Brands must adapt to the rise of Fake News - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/why-tourism-brands-must-adapt-to-the-rise-of-fake-news monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/e3984c79-f8e8-4acc-a389-da7b4e77ecd9/1004138-small.jpg News - Why Tourism Brands must adapt to the rise of Fake News - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/us-golf-clubs-face-growing-pr-challenges-in-20242025 monthly 0.5 2025-08-18 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/aac29cae-6679-4a42-b1ff-2e0026d316dd/1004191-small.jpg News - U.S. Golf Clubs Face Growing PR Challenges in 2025/2026 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/dominate-automotive-media-coverage-with-a-visual-online-newsroom monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/51b2a723-fe44-43a1-93df-e272de9c68a4/1004149-small.jpg News - Dominate Automotive Media coverage with a visual online Media Center - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/elevate-media-coverage-with-a-visual-online-newsroom monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/14b9e01a-3bbd-43cc-9817-fce71bda9608/100343-small.jpg News - Elevate media Coverage with a Visual Online Media Center - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/the-biggest-pr-challenges-facing-the-energy-sector-in-2025 monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/bc00e583-37dc-4e9f-81f7-758fdb630078/101286-email-small.jpg News - The Biggest PR Challenges Facing the Energy Sector in 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/enhance-tourism-pr-with-google-news-indexed-newsroom monthly 0.5 2025-07-04 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/def9f760-e679-49a5-9110-b053b9b129b1/103449-1-small.jpg News - Enhance Tourism PR with Google News Indexed Media Center - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/top-pr-challenges-for-us-automotive-brands-in-25 monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/0b4c8b09-fb19-4646-9306-cbb28f92c20e/iStock-1889212382-small.jpg News - Top PR Challenges for US Automotive Brands in ‘25 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/why-do-journalists-love-the-5050-lookatmedia-model monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/8cfb8bcf-46c8-46e7-b2c2-2684a70fa53f/101154-small.jpg News - Why do journalists love the 50/50 Lookatmedia™ model? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/how-pacs-can-leverage-lookatmedia-for-success-in-the-us-24-election monthly 0.5 2025-08-18 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/b94c2f0a-1517-482c-becf-9c80c27814fa/how-pacs-are-leveraging-lookatmedia.jpg News - How PACs can leverage Lookatmedia™ for success in the US ‘26 Midterm Election - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/want-google-news-visibility-for-your-tourism-brand monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/30cbdaf8-a35e-45a5-b69d-9c4994d4874a/102597-small.jpg News - Want Google News visibility for your tourism brand? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/the-impact-of-reviews-in-the-media-on-us-tourism-brands monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/91cb63fd-f3c0-4ad8-8780-f5537b2c297d/100224-sml.jpg News - The impact of reviews in the Media on US tourism brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/addressing-pr-challenges-from-ai-in-the-tourism-sector monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/8ffa7be6-b14a-42f8-940d-7d44c0eb7378/tourism.png News - AI-Powered Brand Impersonation: An Emerging Challenge for Tourism - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/551dfd00-7403-4b89-841a-12b10df92d9f/100033-2.jpg News - AI-Powered Brand Impersonation: An Emerging Challenge for Tourism - Make it stand out Taking a swing at more earned media coverage. In addition to being a balm for fake news and imagery, Lookatmedia™ media centers provide daily opportunities to try out new story ideas and connect with a broader, deeper media pool. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/9790b0f5-49b8-45da-8af1-2f614218e08a/100223-2.jpg News - AI-Powered Brand Impersonation: An Emerging Challenge for Tourism - Make it stand out Imagery is the lifeblood of the tourism sector. Images and videos help tourists, travelers, and the media instantly transport themselves to a location or experience. If so, why do you not already have a Lookatmedia™ media center to prove more illustrated content to the travel media? https://www.lookatmedia.co/news/protecting-transport-brands-amidst-the-ai-onslaught monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/853dffb9-1cf2-4431-adcd-0c60b77221ff/transport.png News - Protecting Transport brands amidst the AI onslaught - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/26a3268a-8e08-43bf-8fd8-0834e6f2fa6b/100442-2.jpg News - Protecting Transport brands amidst the AI onslaught - Make it stand out Newsworthy. What’s newsworthy is often determined by editors, not journalists; however, once a journalist has their assignments, their next step is to find accurate sources, and that’s where your Lookatmedia™ online media center is always ready to assist. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/066b888b-f0ac-4d2b-ab44-5f92e2f19ed8/100029-2.jpg News - Protecting Transport brands amidst the AI onslaught - Make it stand out Good news! While you may not have complete control over the impact of fake news narratives in your sector, your new Lookatmedia™ online media center allows your brand to present and take charge of the narrative. https://www.lookatmedia.co/news/pr-strategy-with-and-without-an-online-newsroom monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/1b78f414-398c-492d-b271-25aa65cec320/103684-sml.jpg News - PR strategy with and without an online media center - Make it stand out The PR sector wastes energy and time on thankless but necessary tasks. Are next-generation media centers on the way up to more media coverage, using fewer resources? https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/738a4f76-dd2c-4675-a006-53eafb5e449d/103528-sml.jpg News - PR strategy with and without an online media center - Make it stand out Journalists' needs and workflows have changed. A next-generation online media center will help realign your PR team's practices with the requirements of journalists. https://www.lookatmedia.co/news/addressing-ai-challenges-to-pr-in-the-health-amp-science-sectors monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/b6f8371e-29a7-4475-aa94-1e1292b51681/health-science.png News - Addressing AI challenges to PR in the Health & Science sectors - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/7c99c930-22ce-4632-a51c-46bb20cbb0a9/101785-2.jpg News - Addressing AI challenges to PR in the Health & Science sectors - Make it stand out What's inside? Lookatmedia™ media centers provide your brand with the opportunity for the media to create stories with greater depth and accuracy promoting your mission, accomplishments, and contribution to society. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/d4941997-a12a-48ed-9e20-fa96d69aff65/103545-2.jpg News - Addressing AI challenges to PR in the Health & Science sectors - Make it stand out Positive tech. While AI generates fake news, images, and videos that pose a genuine threat to the reputations of health and science brands, Lookatmedia™ harnesses the latest tech in ways that allow you to strengthen your brand's integrity. https://www.lookatmedia.co/news/addressing-pr-challenges-from-ai-in-the-resources-sector monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/f6a50bf0-10e1-4053-8e7a-d3e6e2644b08/resources.png News - Addressing PR challenges from AI in the Resources sector - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/d18fa754-b4a2-41a5-b5d3-80dd6a402fa8/100618-2.jpg News - Addressing PR challenges from AI in the Resources sector - Make it stand out It's all about the numbers. The fact is, the research clearly shows that it's humans who are more likely to share fake news, and fake news spreads farther and faster than real news. That's why you need an army of support in the media, which Lookatmedia™ can help deliver. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/7d91c077-a1b3-47d6-bb74-42300d084894/103618-2.jpg News - Addressing PR challenges from AI in the Resources sector - Make it stand out Before and After. There is a thorough narrative on the role resource companies play in society, and some brands act with much more significant consideration to the short- and long-term impacts and benefits of their work. Lookatmedia™ is designed to help you tell more nuanced, illustrated, and dynamic stories about your good works today and into the future. https://www.lookatmedia.co/news/lobbyists-are-you-missing-out-on-media-coverage monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/9a47e672-0c7d-46cd-9604-ed3521e7f5eb/100980-sml.jpg News - Lobbyists, are you missing out on media coverage? - Make it stand out Nearly half of the public gets their news online, driven by visual narratives. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/f8a05ff8-6b51-4806-8a1b-99988642f749/100887-sml.jpg News - Lobbyists, are you missing out on media coverage? - Make it stand out While Lobbyists may have a view of the role of visual narratives in their work obscured by past experience, reaching the seats of power is very clearly driven by the power of emotive images and videos. https://www.lookatmedia.co/news/addressing-ai-powered-pr-challenges-in-the-retail-sector monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/6864a5d4-e9b9-4c8a-b9ad-88b7546bd652/retail.png News - Addressing AI-powered PR challenges in the Retail sector - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/d8977a5a-d1e3-4c6e-ac5e-91968b4577ae/103338-2.jpg News - Addressing AI-powered PR challenges in the Retail sector - Make it stand out Protecting your brand premium. If consumers can't tell which narratives are authentic and which are fake, how do you maintain the value of your brand? Lookatmedia™ online media centers are a necessary inclusion to fill the gap in the media and on social that is otherwise filled with fake visual narratives. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/3b853f7c-deaf-4da2-b093-f4877413ae4e/103714-2.jpg News - Addressing AI-powered PR challenges in the Retail sector - Make it stand out ‘Do we even sell that color?’ Sometimes, the impact of AI-generated visual content can be as simple as a teen taking an existing product, generating in another colorway, or making a style or feature change more suited to your taste. The problem is that once that image reaches social media, it spreads misinformation and unrealistic expectations. https://www.lookatmedia.co/news/one-must-have-feature-you-must-have-in-an-online-newsroom monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/47910d0d-1d1b-4ed7-8f8e-ef2d6f8b9d4e/102926-sml.jpg News - One 'must have' feature you must have in an online media center - Make it stand out Half of the web users lose interest and start scrolling within 10 seconds. Luckily, an image only takes 13 milliseconds to stop them in their tracks. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/0a919eb8-8bf6-42f8-b929-de1ecad1ce05/102421-sml.jpg News - One 'must have' feature you must have in an online media center - Make it stand out Journalists have progressed from using images to punctuate their content and now focus on building visual narratives baked into their storytelling techniques. https://www.lookatmedia.co/news/safeguarding-brand-integrity-in-the-technology-sector-amid-ai-challenges monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/233e5bbf-857f-41c4-9a5d-a89d48050a9a/technology.png News - Safeguarding brand integrity in the Technology sector amid AI challenges - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/c0b609df-d595-4d9e-9258-a7224ad0613b/101371-2.jpg News - Safeguarding brand integrity in the Technology sector amid AI challenges - Make it stand out Just dropped. The speed at which those with nefarious goals can disrupt your good news cycle is breathtaking. Lookatmedia™ online media centers allow you to reach more journalists faster than almost any other source. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/d5b4d7c6-2dc6-4515-b8b0-1c5ce3e41ea7/101759-2.jpg News - Safeguarding brand integrity in the Technology sector amid AI challenges - Make it stand out Childs play. The speed and ease with which anyone can impersonate your brand visually and then push this fake news into a trending news stream is devastating. Having a resource like Lookatmedia™ provides journalists with a 24/7 safe harbor for the truth. https://www.lookatmedia.co/news/managing-the-ai-threats-to-pr-in-manufacturing monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/1c2b8786-3560-4560-a3b0-b50ca36e0d51/manufacturing.png News - Managing the AI threats to PR in Manufacturing - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/06c14322-1259-4ec5-a145-55e4ccbe115a/103512-2.jpg News - Managing the AI threats to PR in Manufacturing - Make it stand out What's real. What's not. PR has transitioned from the era of storytelling to fact-telling. Lookatmedia™ allows your brand to partner more with the media to enhance your fact-telling. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/e7bcd6df-df3f-4794-977e-509ebc15e1d9/101403-2.jpg News - Managing the AI threats to PR in Manufacturing - Make it stand out Perception is reality. People are 70% more likely to be willing to share fake news, and it reaches 1600% more people than real news. Lookatmedia™ helps your brand take charge of the narrative through the media. https://www.lookatmedia.co/news/addressing-pr-ai-threats-in-the-environmental-sector monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/240ba0ee-0687-4ee2-aee6-8a575fa9add5/environment.png News - Addressing PR AI threats in the Environmental sector - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/7a081e34-0053-4548-bd6c-7583e74a4700/103568-2.jpg News - Addressing PR AI threats in the Environmental sector - Make it stand out Let the authentic images tell the story. Journalists know a single image can stop readers and viewers, alerting them to environmental issues that must be addressed. Lookatmedia™ online media centers are the only solution providers that allow journalists secure access to the media-compliant asset they need now to make that impact. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/53b20991-f55b-412b-b17f-d6c86c89dfa7/103309-2.jpg News - Addressing PR AI threats in the Environmental sector - Make it stand out Working with the media. Lookatmedia™ online media centers allow you to build more meaningful media relationships that deliver the types of media coverage that drive advocacy and participation. https://www.lookatmedia.co/news/the-role-of-online-newsrooms-in-earned-media monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/cf263599-04ae-4fc6-b0bf-b068363a2a92/102947-sml.jpg News - The Role of Online Media Centers in Earned Media - Make it stand out To earn media coverage, you need an online media center solution like Lookatmedia™ with the professional image and video management capabilities. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/78ef6a88-c32a-49b8-b665-d682398739d2/103405-sml.jpg News - The Role of Online Media Centers in Earned Media - Make it stand out With over 2 million podcasters seeking new ideas and opportunities to talk to your thought leaders, you need a solution like Lookatmedia™ to initiate the conversation https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/6d4491f7-e231-4641-af58-f93992b4d8de/103762-sml.jpg News - The Role of Online Media Centers in Earned Media - Make it stand out How do you expect journalists, bloggers, and influencers to take you seriously if you can't provide them with the high-quality visual narratives they depend upon? https://www.lookatmedia.co/news/addressing-pr-ai-threats-in-the-energy-utilities-amp-waste-sectors monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/f34d9498-54d5-49dc-af6e-7fe6362043fe/utilities-waste.png News - Addressing PR AI threats in the Energy, Utilities & Waste sectors - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/842deb6f-a324-42f3-8daf-374cc03444f0/101375-2.jpg News - Addressing PR AI threats in the Energy, Utilities & Waste sectors - Make it stand out Inside your media strategy. On average, media pitches are six times more effective with a compelling visual narrative, which is why at the core of every Loonkatmedia™ media center is an enterprise-level digital asset management system. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/a97f4631-03eb-43d9-a585-f93d077d70a4/100357-2.jpg News - Addressing PR AI threats in the Energy, Utilities & Waste sectors - Make it stand out 'Do wind turbines really kill whales?’ Some fake news narratives seem too incredulous to believe, yet people will believe in the absence of the truth. Lookatmedia™ online newsrooms are designed to fill the void when you are not pitching the media and appeal to that 70% of journalists actively searching online for accurate stories. https://www.lookatmedia.co/news/addressing-pr-issues-in-the-education-sector-amid-ai-threats monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/7b34583c-2f8a-42f9-ab49-f80b41bdadb6/education.png News - Addressing PR issues in the Education sector amid AI threats - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/3f8a7ec1-9265-4483-8996-71ac2ec6ca1a/101401-2.jpg News - Addressing PR issues in the Education sector amid AI threats - Make it stand out Inclusion Your Lookatmedia™ online media center allows you to push authentic news through authentic news sources, building an in-depth profile of your educational brand and mission and providing historical context and up-to-date human-interest stories. https://www.lookatmedia.co/news/managing-the-ai-threats-to-pr-for-construction-amp-infrastructure monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/c3a05d64-9976-4ebf-bdb5-763829de4a2f/construction-infrastucture.png News - Managing the AI threats to PR for Construction & Infrastructure - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/9b7d5688-b387-4049-8687-ccc0724f1199/102497-2.jpg News - Managing the AI threats to PR for Construction & Infrastructure - Make it stand out The wider view. Construction and infrastructure projects have long runways, creating ample opportunities for AI-generated fake news to destroy stakeholders' faith. Lookatmedia™ provides a chance to control the media's narrative over a project's life. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/5d397217-d353-40d1-8f6c-e90ac5ef2d90/102655-2.jpg News - Managing the AI threats to PR for Construction & Infrastructure - Make it stand out The view from here. Hindsight is 20/20. It's better to reflect on a well-executed media strategy, with a Lookatmedia™ online media center at its core, than the alternative. https://www.lookatmedia.co/news/addressing-ai-threats-to-pr-in-the-non-profit-sector monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/6196f008-c604-49dd-a529-dd6ceacbd34a/non-profit.png News - Addressing AI threats to PR in the Non-profit sector - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/746f85d9-a797-4df1-b1c2-3a126d972ad9/101286-2.jpg News - Addressing AI threats to PR in the Non-profit sector - Make it stand out Handmade news. It takes less time to create and share a fake image across the globe that undermines your non-profit's mission than it does to create a cardboard sign. Lookatmedia™ allows journalists around the world 24/7 instant access to your narrative. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/2c13f044-65ee-49cb-9ac4-5e3ff3836657/102102-2.jpg News - Addressing AI threats to PR in the Non-profit sector - Make it stand out Take a run at it. Lookatmedia™ online media centers are more than just a source of accurate, positive news. Lookatmedia™ provides an environment where your PR team can test and develop their media pitch skills. https://www.lookatmedia.co/news/what-is-an-online-newsroom-and-why-do-i-need-one monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/a7bb0cfe-bbcd-4c9e-8140-dded82870f01/102866-sml.jpg News - What is an online media center, and why do I need one? - Make it stand out Lookatmedia™ delivers the first online media center with an enterprise-level Digital Asset Management solution at its heart. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/5a51466d-7f52-408e-ac80-329cd0201e93/102556-sml.jpg News - What is an online media center, and why do I need one? - Make it stand out Rather than depend solely on your press releases, Lookatmedia™ online media center allows you to attract positive media coverage where journalist do their most research. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/0de70ee8-4154-4f7e-aa1d-3a9dbd39c45e/101296-sml.jpg News - What is an online media center, and why do I need one? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.lookatmedia.co/news/illustrate-press-releases-like-a-pro monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/493dd130-532c-4315-84e0-2862882e5a4b/103391-sml.jpg News - Illustrate Press Releases like a pro - Make it stand out The media is no longer content with receiving low-quality, nonmedia-compliant images from PR teams. They expect professional quality visual content, and Lookatmedia™ delivers. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/78ef6a88-c32a-49b8-b665-d682398739d2/103405-sml.jpg News - Illustrate Press Releases like a pro - Make it stand out With an increasingly diverse mediascape comes an increasingly diverse demand for new story ideas. Lookatmedia™ is designed to provide the right story ideas to the right sources at the right time. https://www.lookatmedia.co/news/the-challenge-of-brand-impersonation-in-finance-business-services monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/5a6d0973-ad0d-4956-8d2d-366d8872edb5/finance-business-2.png News - The challenge of brand impersonation in Finance & Business services - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/e48674eb-f3a2-4ebf-91f3-4a87c535c72c/101130-2.jpg News - The challenge of brand impersonation in Finance & Business services - Make it stand out Reputation matters. Public, private, or government, your reputation is your greatest asset, and with the rise of AI-generated fake imagery and news, it's now your Achilles heel. Lookatmedia™ online media centers can help you take back control. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/a6ff5840-0de2-4fde-84e5-a285b57335fe/100217-2.jpg News - The challenge of brand impersonation in Finance & Business services - Make it stand out The right steps. While a Lookatmedia™ online media center may not be the panacea to all your brand impersonation challenges, it is a step in the right direction to defend your brand through the media. https://www.lookatmedia.co/news/brand-impersonation-a-growing-challenge-for-finance-amp-banking monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/fbb4c280-0cdf-426d-8f6a-28d8d31328d1/banking-finance.png News - Brand impersonation: a growing challenge for Finance & Banking - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/40da7de7-d659-421f-823f-37ea2f43d102/100812.jpg News - Brand impersonation: a growing challenge for Finance & Banking - Make it stand out Is money real? Chaos in stock markets and cryptocurrencies has left the public with a sense of ill-ease. The media is the most essential and trusted news source the public leans on when they lose trust in your brand. Lookatmedia™ helps you build and protect brand credibility through the media. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/9ce1210a-8188-4bd3-9c8b-8ee5c7104b87/103524-2.jpg News - Brand impersonation: a growing challenge for Finance & Banking - Make it stand out Smiling faces all around. If fake news surfaces about your brand, the media is best equipped to bring the truth to your stakeholders. The same is true for the good news you want to promote. Your Lookatmedia™ media centers provide journalists with the authentic news sources they rely upon. https://www.lookatmedia.co/news/addressing-pr-threats-from-ai-in-the-government-sector monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/2cd0ba8c-05b9-45ab-a280-d36f16a91a34/government.png News - Addressing PR threats from AI in the Government sector - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/b2cb01d2-8543-4c50-9d0a-23d9bc32b39e/102339-2.jpg News - Addressing PR threats from AI in the Government sector - Make it stand out The truth matters. In addition to providing pushback against fake news, Lookatmedia™ branded online media centers allow you to reach more media sources with positive written and visual narratives. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/80bd72a0-0c58-46ea-8cb6-b7a2295cb082/103117-2.jpg News - Addressing PR threats from AI in the Government sector - Make it stand out Vote Yes! In a poll conducted in 2023, 89% of respondents admitted to being fooled by fake news in the previous six months. Democracies need an informed media environment to survive, and Lookatmedia™ can play a vital role in this mission. https://www.lookatmedia.co/news/addressing-pr-threats-from-ai-in-the-media-sector monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/6761b401-e70a-437a-b4e6-9f20e5e2da31/media.png News - Addressing PR threats from AI in the Media sector - Make it stand out AI-GENERATED FAKE IMAGE https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/331276f9-5150-4be5-b8fd-70b9885cfda2/101870-2.jpg News - Addressing PR threats from AI in the Media sector - Make it stand out It's not just a generational thing. The biggest misconception about the media is that its decline is generational. The reality is that a failure to embrace the increased importance of visual content in capturing and holding readers' and viewers' attention has had a much more significant impact. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/1bdf09c8-df16-4846-b990-b6653c633b27/100371-2.jpg News - Addressing PR threats from AI in the Media sector - Make it stand out Just in! Media brands thrive on good news stories. Lookatmedia™ online media centers are the ideal environment to share and promote good news stories about your Media brand, embracing the benefit of visual narratives to capture and hold attention. https://www.lookatmedia.co/news/blog-post-title-two-2rzn8 monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/dfd597a7-c1aa-4010-bbe0-c94da34c9634/102953-sml.jpg News - Unlock the full potential of your PR events - Make it stand out Getting journalists to discover, register and attend events is made that much simpler with a Lookatmedia™ online media center. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/82853f22-b213-4bb4-9ff0-af25b37c91e5/103544-sml.jpg News - Unlock the full potential of your PR events - Make it stand out Provide every journalist, blogger, podcaster, and influencer with all the info they need to register and attend your events with a single click. Make sure they remember with instant calendar entries. https://www.lookatmedia.co/news/blog-post-title-one-d2er3 monthly 0.5 2025-08-14 https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/b7c7eac7-180d-4c7d-8dfc-2af57af999cc/103709-sml.jpg News - Are email filters strangling the effectiveness of your Press Releases? - Make it stand out If your Press Releases deliver diminishing returns, you need an online media center solution like Lookatmedia™ to revitalize your relationships with the media. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/999e1bf4-6573-4d9b-91cd-3f377ced854e/100250-sml.jpg News - Are email filters strangling the effectiveness of your Press Releases? - Make it stand out Is it time to rethink how you do Press Releases? Are you utilizing all the resources in your organization to create the most compelling content? Lookatmedia™ makes that happen. https://images.squarespace-cdn.com/content/v1/6459bef052161f0286494abf/5a613d7d-0746-4b68-bc84-6a7c603002a7/103433-sml.jpg News - Are email filters strangling the effectiveness of your Press Releases? - Make it stand out Images and videos can convey experiences and emotions faster than words, which is why the media use them as a hook for their content. 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